Dairy protein is the trend of the decade
Protein gets a new health halo and dairy fat is back – a close look at the growth drivers for food, health and nutrition in 2025
Trends
Blood sugar and hormones: emerging trends that home in on health
A quick glance at this year’s key food, nutrition and health trends could give the impression that little has changed. But, tak...
Food, Nutrition and Health trends to watch for in 2023
At New Nutrition Business we continuously evaluate a mass of qualitative and quantitative data that helps us develop a picture ...
Consumers are driving an increase in whey protein options
As understanding of protein’s distinctive role in health and performance becomes widespread, nutrition and food companies are r...
High protein transforms ice-cream into a healthy indulgence
Protein’s healthful reputation makes it a powerful “permission to indulge” ingredient.
Whey protein leads the way in clinical nutrition
Whey protein’s benefits for clinical nutrition are driving rapid development of new processing technologies, innovative approac...
Challenging protein powder myths
Protein powder may be making its way into home recipes for healthier, high-protein snacks and meals, but issues remain on how i...
How is whey protein perceived in Brazil?
How do Brazilian consumers see whey protein? And what obstacles prevent most of the country’s population from enjoying its heal...
Protein proves popular
For more than 20 years, research firm New Nutrition Business has been monitoring and reporting on trends in the food industry. ...
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