TrendsIn bodybuilding and sports nutrition, it’s crucial that muscles can recover, be repaired and strengthen efficiently and quickly. And the best protein source available for that purpose is whey protein. But which type of whey protein?TrendsThe trend toward clean labels in the US sports nutrition market has become the new norm. Now the focus is broadening to include clear labelling and supply chain transparency, too. What’s it all about? And what does it mean for high-protein products?TrendsAny discussion of the suitability of whey protein in supporting healthy muscle tissue must begin at the beginning: What is the relevance of protein itself?
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