Filling a nutrition gap with Milky Boost
Growing demand for dairy products in Zambia has driven a wave of new product launches in the country. But many still do not address a major nutritional problem for low-income households – the micronutrient deficiency that causes stunting in 40% of children below the age of five.
Arla Foods Ingredients worked with the SUN Business Network, local dairy company Finta Farms and other members of the GAIN Nordic Partnership to develop and commercialise an affordable long-life dairy drink to fill the nutrition gap.
The first step was to conduct a survey of consumer taste preferences. With the findings in hand, work began on developing the recipe with the right balance of nutrition and flavour.
Following trials to fine-tune the recipe and process, Finta Farms launched Milky Boost at a price point that consumers were able and willing to pay.
The business model developed during the project is suitable for transfer to other UHT dairy plants around the world.
This project ran from 2017 to 2019