It’s the perfect time to create Natural Organic Winners!
Organic food products are very often seen by consumers as healthier and safer than conventional ones. One of the main categories driving growth within organic food products is baby food and infant formula1. Considered by consumers to be healthier and safer than non-organic products, demand for natural, organic early life nutrition continues to grow. In fact, in the global infant formula market, 'organic' is perceived as a differentiator of such importance that organic products are expected to grow by 10% over the next five years1. And according to a Health Focus International study, 63% of Chinese parents and 44% of European parents say organic is extremely or very important when purchasing for their children2.
Meeting increasing demand for high-quality raw materials for infant formula
With access to the largest organic milk pool in the world3, and complete control over our supply chain, no other supplier can match Arla Foods Ingredients' ability to provide high volumes of consistently high-quality raw material.
While consistent quality is the solid foundation of our capabilities today, it also underlies the beginning of an exciting and visionary organic journey. As this journey unfolds, we intend to become the No.1 trusted supplier of a range of organic ingredients for infant formula production around the world.
- Euromonitor International
- Health Focus International, Understanding Organic Parents in China and Europe - France, Germany, Spain, UK, and Russia, N China: 1008, N Europe: 2578, December 2021
- Organic milk production and organic dairies in 2021, Danish Agriculture and Food Council
- Consumer study on perception of organic food products and organic purchasing habits, Lindberg International (2019), N:3590 from Spain, UK, Sweden, Germany, Russia, China and Japan
Chinese and European consumers look for labels that signal cleaner, more natural products, that are ‘natural’, ‘grown without pesticides’, ‘fresh’, and ‘GMO-free’4.
Natural organic winnersVideo02:48
What does it take to create a Natural Organic Winner?
Arla Foods Ingredients supports the WHO recommendation for exclusive breastfeeding for the first six months of an infant’s life and continued breastfeeding up to the age of two or beyond in combination with nutritionally appropriate complementary foods.
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